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Advanced form strategies in Marketo: optimising for lead generation Marketo provides technical marketers with advanced capabilities to create powerful lead generation...
GDPR compliance in Marketo: Recording and storing opt-in data With the implementation of the EU General Data Protection Regulation (GDPR), all businesses must...
5 tips for effective lead scoring on Marketo Lead scoring is a critical component of any successful marketing automation strategy. By assigning...
Streamline Marketo gated landing page creation with tokenised content Keep your styling consistent by populating content directly to your Marketo landing pages without...